MASTER OF BUSINESS ADMINISTRATION (MBA)
Course Description

MBA501 Organization & Management
This course investigates essential managerial functions such as planning, organizing, leading, controlling. It also looks at current challenges in management, both in the profit and non-profit sector, global economy, competitive advantage, diversity in workplace and team building.

MBA502 Human Resource Management
This course aims to examine the human domain in organizations: what policies, practices and processes collectively and distinctively relate to the management and harnessing of human resources. It builds on students’ prior knowledge and experience by introducing the possibilities of managing people and change in organizations in a more strategic manner, and to inspire and enable students to pioneer new ways of doing this. It will also explore and evaluate series of strategic human resource prescriptions/ideas and to assess their value in different organizational contexts.

MBA503 Economic Analysis
This is a course on the development of theories and practices of economic systems. Topics include the working of various economic systems, their relations with ideologies and political systems, and the inter-relationship between efficiency, justice, liberty and democracy.

MBA504 Financial Management
This course address financial management issues and their general solutions with the objectives of maximizing the wealth of firm owners and capitalists.

MBA505 Marketing Management
Marketing management including a study of qualitative and quantitative market analysis, product distribution, sales management functions, sales organization, sales promotion functions and sales control.

MBA506 Production Management
Covering issues and practices in planning, organizing, controlling and assembling resources for operation and production, this course focuses on operations strategy in relation to business strategy, planning of structures (plant layout and facilities, production capacity), and flows and schedules.

MBA507 Management of Information Resources

• Applied Network Management
• B2B Electronic Commerce
• Business Analysis Tools and Applications
• Computer and Internet Security Management
• Data Mining Tools and Applications
• Decision Support and Knowledge Management Systems
• E-Commerce and Telecommunication Law and Regulation
• Foundations of Electronic Commerce
• Information Alliances and Outsourcing
• Information Systems Development Methodologies
• Internet and Computer Communications
• Introduction to Internet Programming
• Knowledge Management in Electronic Commerce
• Multimedia Information Systems
• Software Project Management
• Supply Chain Management and eLogistics
• Telecommunications Policy and Management
• Wireless Communications and 'M-Commerce'

MBA508 Methods of Research
This course deals with basic research concepts, designs and methodologies, instrumentations, and actual experiences in research and research writing. In this course the graduate students learn and apply the basic concepts and principles in their own research proposals.

BUSINESS ADMINISTRATION SUBJECTS

MBA509 Entrepreneurship Development
This program is designed for aspiring entrepreneurs, corporate venture officers, and persons who would like to develop or strengthen a climate of entrepreneurship in their corporations, universities, and regions. The program covers the entire venture creation process from idea generation to building viable businesses, with special emphasis on the nurturing roles of corporation, universities, governments, and foundations.

MBA510 Strategic Management
This course focuses on some of the important current issues in strategic management. It will concentrate on modern analytical approaches and on enduring successful strategic practices. It is consciously designed with a technological and global outlook since this orientation in many ways highlights the significant emerging trends in strategic management. The course is intended to provide the students with a pragmatic approach that will guide the formulation and implementation of corporate, business, and functional strategies.

MBA 511 Business Policy Strategy
Issues from the top management perspective are approached. Discusses the strategic determinants of success (and failure) of business firms. Examines the roots of competitive advantage. Covers both competitive strategy and corporate strategy.

MBA512 Corporate Planning
Emphasizes total organization function and performance in a global environment. Examines general management responsibilities for determining objectives and future strategies and seeking commitment for their implementation. Integrates functional course concepts to enhance decision-making and communication skills through individual and group analysis of specific companies.

INFORMATION TECHNOLOGY

MBA-IT 501 Information System and Security Audit
This course is designed for students to learn how to deploy security policies, standards, and procedures and managing their implementation across an organization. The course is measured excellence in the area of control internal and external threats and risk management strategy. It helps course applicants understand the relation business information system and auditing under the risk management.
Module I: Information System Security Management and Planning

• Access Controls
• Communication Concerns & Measures
• Security Management
• Applications Security Development Planning
• Security Architecture
• Operations Security Strategic Management
• Business Continuity Planning
• Law, Investigations & Ethics
• Physical Security Management

Module II: Information System Audit and Control

• IS Audit Process
• Corporate Governance (IT Governance)
• Systems and Infrastructure Lifecycle
• Service Delivery and Support Management
• Protection of Information Assets

• Business Continuity and Disaster Recovery

MBA-IT 502 Information Technology Services Management
The course gives a detailed description of a number of important IT practices, with comprehensive check-lists, tasks, procedures and responsibilities which can be tailored to any IT organization. The practices have been defined as processes covering the major activities of IT service organizations. The broad subject area makes it useful to refer them regularly and to use them to set new improvement objectives for the IT organization. The organization can grow and mature with them.
Details:

• Introduction to Service Management
• Configuration Management
• Service Desk/Incident Management
• Incident logging and management
• Problem Management
• Change Management
• Release Management
• Service Level Management
• Availability Management
• Financial Management for IT Services
• Capacity Management
• IT Service Continuity Management

MBA-IT 503 Computer Networking

• introduce networking from a new perspective
• understand the top-down approach which begins at the application layer and works its way down towards the physical layer;
• understand and place emphasis on the application layer, which has been the high growth area of computer networking, including the Web, audio and video streaming and content distribution
• understand the network applications and the network services needed to support these applications
• identify a number of fundamentally important issues in transport layer and network layer
• integrate principles and practice drawn from the Internet architecture

MBA-IT 504 Strategic Planning in Information Technology

• To explore the issues surrounding the application of IT to define and implement strategic objectives.
• To reflect upon the purpose of strategic analysis and strategic planning and the application of tools and techniques during this process.

RISK AND INSURANCE MANAGEMENT

RIM 501 Property and Liability Insurance
This course introduces the fundamental principles of property and liability insurance and a framework for designing and analyzing insurance contracts. The course examines property and liability loss exposures and their management, with primary emphasis on insurance.

RIM 502 Corporate Risk Management
Business organizations are exposed to loss-causing events that may have significant impact on their financial position. This course explores the analysis, control and financing of property, liability and human resource loss exposures. Risk analysis includes loss-forecasting studies using microcomputer spreadsheets. Risk control focuses on principles of loss causation and mitigation and techniques for implementing risk control strategies. Risk financing alternatives include both funded and unfunded approaches. Traditional insurance, loss-sensitive insurance, cash-flow plans, self-insurance, captives, pooling, and financial risk management arrangements are examined. Case studies synthesize the risk management concepts covered in the course.

RIM 503 International Risk and Insurance
This course is a study of the way risk is managed and insurance markets are structured internationally. The objective is to gain an understanding of different risk management approaches and insurance market structures internationally through an examination of relevant economic, social, regulatory and other environmental influences

RIM 504 Management of Insurance Institutions
This course applies principles of economics and finance to the management of and creation of value in the insurance enterprise. Course topics encompass: 1) the theory of the firm as applied to the insurance enterprise; 2) the operational risk management of insurance institutions as a class of financial institutions; 3) the industrial organization of insurance markets within an integrated financial services industry; and 4) principal insurance business functions with an emphasis on significant issues and innovative strategies. The goal of this course is to equip students with concepts and tools that will help them respond to management challenges in a rapidly evolving industry.

MARKETING

MKT 501 Marketing Communications
Cover the overall communications strategy with prime emphasis on the role of advertising and theories of how advertising works. Typical topics covered include targeting, creative strategy, media strategy, budgeting, setting communications objectives, and advertising agency management.

MKT 502 Qualitative Marketing Research
Covers the fundamental marketing research skills of problem formulation, secondary data analysis, qualitative research, research design, questionnaire design, data collection, survey sampling and basic data analysis. This course is oriented to the marketing manager who needs to understand the fundamental decision issues in designing marketing research and interacting with marketing research suppliers.

MKT 503 Advanced Marketing Management
The course is intended as a capstone for those concentrating in marketing, deals with issues of importance to senior marketing managers and to general managers. The course deals broadly with the formation and implementation of marketing strategy and implementation issues, such as the role of the sales force in carrying out marketing strategy.

MKT 504 Marketing Strategy
Builds on the strategic groundwork laid in core marketing and offers students an opportunity to apply their marketing strategy skills. The course will also introduce research on special topics such as scenario planning and competitive conjectures.

FINANCE

FIN 501 Managerial Finance
Analyzes the basic problems in corporate financial management. The course is organized around the thems of asset valuation. Topics covered include stock and bond valuation, capital budgeting, cost of capital, market efficiency and company valuation.

FIN 502 Corporate Financial Policy
Examines major policies and financial decisions of a corporation. The topics considered are corporate governance and management compensation plans, optimal capital structure, uses of various financial instruments, bankruptcy and reorganization, security issuance and going private, dividend policy and repurchase decisions.

FIN 503 International Financial Markets and Instruments
Studies the international monetary system, the foreign exchange market, and the determinants of exchange rates. Financial instruments for managing exchange risk are studied. Issues in hedging foreign exchange exposure and in financing the global firm are considered.

FIN 504 International Corporate Finance
Looks at unique problems of the financial manager operating internationally. Topics include management of foreign exchange risk, multinational capital budgeting, foreign direct investment, risk management, international taxation, global raising and international corporate governance.

INTERNATIONAL BUSINESS

IB 501 International Financial Management
Integrates the international monetary environment with the multinational business firms and its operations. The course covers the analysis of balance of international payments and exchange rate determination. Specific international financial management topics include export-import financing, foreign direct investment, foreign exchange risk management, financial controls and international capital budgeting.

IB 502 International Trade and Business Applications
It introduces a comprehensive and up to date exposition of the theories and applications of international trade that are essential for understanding and suggesting solutions to the important contemporary international trade problems facing firms and managers. Topics covered comparative advantage, gains for trade, imperfect competition and international trade, trade and economic growth, trade policies, economic integration, resource movements and multinational corporations.

IB 503 International Business Analysis
Analysis of the major characteristics of international business: of its economic, political, social and cultural environments; of key international institutions; and of the problems, policies and practices in this area. Studied in particular are: Evaluating foreign markets; Operating in foreign environments; Managing far-flung organizations; Financing foreign trade and investment; and Handling foreign-exchange and political risk.

IB 504 International Corporate Finance
Study of the international financial decisions of multinational corporations (MNC). Definitions of exposure to foreign exchange risk of the MNC are examined. Available methods dealing with foreign exchange risk, reasons for foreign direct investment (FDI), evaluation of the climate for FDI, determining cashflows, capital budgeting, valuation and optimal capital structure for international operations of the MNCs are studied.

QUALITY MANAGEMENT

QM 501 Introduction to Quality Management and Quality Management Standards
The subject will introduce the history and definition of quality and an introduction to Total Quality Management Concepts. It will also include TQM implementation strategies, quality planning and performance evaluation. Part of the subject will deal on Quality, safety and environmental standards which shall cover the introduction to various standards and systems, the benefits of obtaining the systems, registration of the systems and system auditing techniques.

QM 502 Customer Relations Management
The course will cover service characteristics, customer needs and expectations, the design, delivery and improvement of services, service measurement techniques and customer relationship management. The subject will also discuss the foundations of foundations of supply chain quality management

QM 503 Quality Improvement Tools and System Models
This course will discuss the six sigma concepts, methodology and implementation. It shall also include the tools for problem solving and prevention, control charts selection and application and process capability analysis. The course shall also present for discussion the different business excellence models such as Malcolm Baldridge National Quality Award model, Deming Price model, the EFQM excellence model. The course will also cover the designing and managing quality models, application of the models in SME and some implementation strategies.

QM 504 Training and Development and Leadership
The course will teach the students to develop and implement training plans that are aligned with the organization's strategic plan and general business needs, use various tools and techniques to develop and implement training needs analysis. Use various tools, resources, and methodologies to develop training materials and curricula that address adult learning principles and the learning needs of an increasingly diverse workforce. Describe various methods to deliver training, including classroom style, workbooks, simulations, on-the-job, self-directed, etc., and describe and implement various ways of measuring training effectiveness, including customer feedback from training sessions, end-of-course test results, on-the-job behavior/ performance change, departmental or area performance improvements. Topics on Leadership will be on organizational structures and cultures, leadership challenges which shall include the roles and responsibilities of leaders and managers, change management. Topics on motivating, influencing, negotiating and resolving and the various techniques of empowerment will also be included. Teams and team processes will also be one of the topics of the subject, which shall cover the types of teams, stages of team development, team building techniques, team roles and responsibilities and team performance and evaluation.

TRANSPORT MANAGEMENT AND LOGISTICS MANAGEMENT

TM/LM 501 Business Environment for Transport and Logistics
The course present the fundamental knowledge required of a para-professional in the transport and logistics industry. It covers aspects of the principles, ideas and framework for understanding how transport/logistics interacts with global trade. Contents of the course includes overview of transport and logistics, elements of transport and logistics systems and analyzing and controlling of a transport and logistics system

TM 502 Law of Business and Carriage
The course gives an introduction to the basic business and carriage law. It covers two main general legal principles of business law, namely: negligence and contract, the law of carriage of goods by air and sea and their associated international conventions, insurance and arbitration – an alternative dispute resolution method that is getting more and more important in the transport and shipping industry. It is the intention that knowledge of the general concepts and understanding of the associated legal principles and application are sufficient to meet the expectation of this subject.

TM/LM 503 Management and Decision Making
This subject aims to equip students with the knowledge and competence relating to management, managerial decision making and management ethics that is required of managers in logistics and transportation organizations in the 21st century. The principal ideas and framework relating to the functions of management, decision making, productivity and quality improvement, and ethics and moral reasoning, are covered to enable students to conceptualize and tackle managerial issues in the real world.

LM 504 Warehousing and Materials Handling
This subject presents the fundamental warehouse management knowledge required of practitioners in logistics and storage distribution related industries. It covers the role of warehouses and how warehouse management fits into the logistics operations of a firm. The key elements include facility development, warehouse, operations, materials handling, packaging and its enhancing technology. The subject aims to provide an understanding and build competence for those studying these key elements of warehouse management that are essential to both commercial and non-commercial organizations.

附注：

个别雇主可酌情决定是否承认本课程可令学员获取的任何资格。